Sheffield, UK-based indie rapper GROAN has by no means been shy about talking about his expertise with habit and psychological well being. Simply as his earlier songs “Gratitude” and “Holy Son” shared intimate particulars from his previous, his new launch “Bonsoir, Addict” continues in the identical vein. The reflective observe is bolstered with MACIThe darkish, punchy backdrop that feels just like the soundtrack of a chilling thriller and sees MOAN reliving the entire technique of his restoration and coming to phrases with how the trendy world might be with the dopamine rush of social media. It’s miles from a bloody story, however fairly a graphic story of a person letting go of his traumatic previous, discovering the steps to therapeutic, and liberating himself from social pressures and emotions of rejection.
The accompanying music video unfolds like a documentary that captures MOAN’s life journey, amongst different issues. The visible type is sort of cinematic and options a mixture of reduce scenes that present totally different sides of MOAN’s persona.